Meesho Recruitment

Meesho, India's leading social commerce platform, is seeking a dynamic and experienced Product Marketing Manager (PMM) to join our expanding team. As a PMM, you will play a pivotal role in shaping the go-to-market strategy for our products, ensuring their successful launch and adoption by our target audience. You will be responsible for developing and executing comprehensive product marketing campaigns, driving brand awareness, and generating demand for Meesho's products.

Meesho Careers

Responsibility :

• Develop and execute comprehensive product marketing plans, including positioning, messaging, and pricing strategies
• Conduct market research and analyze data to identify trends, consumer preferences, and competitive landscapes
• Create compelling and engaging product marketing collateral, such as presentations, brochures, and website content
• Manage and optimize Meesho's social media presence for product marketing purposes
• Collaborate with cross-functional teams, including product, sales, and engineering, to ensure alignment and success of product launches
• Track and measure the performance of product marketing campaigns and make data-driven recommendations for improvement
• Stay up-to-date on the latest product marketing trends and best practices

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Skills :

• • Strong understanding of marketing principles and practices, with a focus on product marketing
  • Excellent communication and writing skills, with the ability to translate complex technical information into clear and compelling messaging
  • Proficiency in digital marketing channels, including social media, SEO, and PPC advertising
  • Strong analytical and problem-solving skills
  • Ability to work independently and as part of a team
  • Adaptability and willingness to learn new marketing tools and techniques
  • Passion for technology and a keen interest in Meesho's products and services

   

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